Sunday, February 14, 2016

Netflix for Dating

I was amused to read some illuminating new research showing the correlation between relationships and Netflix viewing habits.
The study coined a few new courting terms:
  • Showgoggles: A quarter of survey respondents find someone more attractive based on the shows they watch.        
  • A Modern Showmance.  Over a quarter (27%) think show-compatibility is an important factor when dating.  In fact, 13% would ask someone out based solely on show-compatibility, with men (34%) significantly more likely than women (19%) to get smitten based on similar tastes in shows and movies. 
  • Staying in is the New Date Night. 72% who are married or in a relationship say staying in and watching Netflix together is one of their favourite ways to spend a date night.
When you have kids, "date night" kind of goes out of the window, but I can honestly say Netflix has been great for getting us back together on the sofa and finding some common ground again with a gripping show. At the moment, we're obsessed with Better Call Saul and House of Cards.  

Apparently we're not alone, 58% bond with their other half over Netflix.

But most tellingly of all, over half of respondents (51%) said they waited until they were dating exclusively to share their Netflix accounts, while 17% wait to be engaged or officially married before becoming “Netflix Official”.
Happy Valentines Day!

** I am part of Netflix’s Stream Team and I’m enjoying it immensely**

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